On a team of two over the course of a semester we were tasked with "growing a company by 20% using a design solution." Our team decided to reinterpret both "company" and "grow" to create sustainability within a non-profit organization. The following is an excerpt from our final presentation, and at the bottom of the page is our full process book.
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With the supreme court’s draft to overturn roe V wade, planned parenthood is in every news headline about the right to abortion.
You know us as the defender of abortion rights.
Although we are a fierce advocate for reproductive rights, abortion services are 3% of what we actually do.
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Instead of seeing Planned Parenthood as an abortion clinic, we see a future where we are a membership-based community that retains its patients and helps them through their reproductive health throughout their entire life
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Questions about reproductive health are often complicated and personal. A Buds membership would give you a medical mentor to answer any questions about your biology, and a personal mentor to answer anything you might not feel comfortable asking your physician.
Explore our personalized Buds calendar below that helps you prioritize and monitor your reproductive health.
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For more on our research and iteration process please read our process book below.